{"id":2377,"date":"2025-02-19T15:15:15","date_gmt":"2025-02-19T14:15:15","guid":{"rendered":"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/?p=2377"},"modified":"2026-02-10T13:12:50","modified_gmt":"2026-02-10T12:12:50","slug":"communication-dossier-de-presse-et-campagne-de-communication","status":"publish","type":"post","link":"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/communication-dossier-de-presse-et-campagne-de-communication\/","title":{"rendered":"Communication &#8211; Dossier de presse et Campagne de communication"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2377\" class=\"elementor elementor-2377\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d31546a e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"d31546a\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-984912c elementor-widget elementor-widget-spacer\" data-id=\"984912c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1adb892 elementor-widget elementor-widget-heading\" data-id=\"1adb892\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. R\u00e9daction de dossiers et communiqu\u00e9s de presse<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff1f674 elementor-widget elementor-widget-text-editor\" data-id=\"ff1f674\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Dans le cadre d&rsquo;un exercice pour mes \u00e9tudes, j&rsquo;ai \u00e9t\u00e9 amen\u00e9e \u00e0 renforcer mes comp\u00e9tences en communication m\u00e9dia, en r\u00e9digeant un dossier de presse pour le programme de la sc\u00e8ne nationale du Parvis, ainsi qu&rsquo;un communiqu\u00e9 de presse pour le spectacle \u00ab\u00a0Jazz Magic\u00a0\u00bb. Ce travail m&rsquo;a permis de structurer des informations complexes et d&rsquo;adapter le message aux journalistes, tout en mettant en valeur l&rsquo;originalit\u00e9 des \u00e9v\u00e9nements pour capter l&rsquo;attention des m\u00e9dias sp\u00e9cialis\u00e9s.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5b6040 elementor-hidden-desktop elementor-hidden-tablet elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"e5b6040\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 sur 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/1-724x1024.png\" alt=\"1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 sur 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/3-1-724x1024.png\" alt=\"3\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 sur 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/4-724x1024.png\" alt=\"4\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 sur 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/5-724x1024.png\" alt=\"5\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 sur 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/6-724x1024.png\" alt=\"6\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e53e09 elementor-hidden-mobile elementor-widget elementor-widget-image-gallery\" data-id=\"2e53e09\" data-element_type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-1' class='gallery galleryid-2377 gallery-columns-5 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e53e09\" data-elementor-lightbox-title=\"1\" 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https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/1-1086x1536.png 1086w\" sizes=\"(max-width: 1414px) 100vw, 1414px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e53e09\" data-elementor-lightbox-title=\"3\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjA2MiwidXJsIjoiaHR0cHM6XC9cL3RlY2hkZWNvLXRhcmJlcy5mclwvMjAyNFwvRVNDQUlDSF9Db3JhbGllXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wMVwvMy0xLnBuZyIsInNsaWRlc2hvdyI6IjJlNTNlMDkifQ%3D%3D\" href='https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/3-1.png'><img decoding=\"async\" width=\"1414\" height=\"2000\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/3-1.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/3-1.png 1414w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/3-1-212x300.png 212w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/3-1-724x1024.png 724w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/3-1-768x1086.png 768w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/3-1-1086x1536.png 1086w\" sizes=\"(max-width: 1414px) 100vw, 1414px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e53e09\" data-elementor-lightbox-title=\"4\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjA2MywidXJsIjoiaHR0cHM6XC9cL3RlY2hkZWNvLXRhcmJlcy5mclwvMjAyNFwvRVNDQUlDSF9Db3JhbGllXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wMVwvNC5wbmciLCJzbGlkZXNob3ciOiIyZTUzZTA5In0%3D\" href='https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/4.png'><img decoding=\"async\" width=\"1414\" height=\"2000\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/4.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/4.png 1414w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/4-212x300.png 212w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/4-724x1024.png 724w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/4-768x1086.png 768w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/4-1086x1536.png 1086w\" sizes=\"(max-width: 1414px) 100vw, 1414px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e53e09\" data-elementor-lightbox-title=\"5\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjA2NCwidXJsIjoiaHR0cHM6XC9cL3RlY2hkZWNvLXRhcmJlcy5mclwvMjAyNFwvRVNDQUlDSF9Db3JhbGllXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wMVwvNS5wbmciLCJzbGlkZXNob3ciOiIyZTUzZTA5In0%3D\" href='https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/5.png'><img loading=\"lazy\" decoding=\"async\" width=\"1414\" height=\"2000\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/5.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/5.png 1414w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/5-212x300.png 212w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/5-724x1024.png 724w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/5-768x1086.png 768w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/5-1086x1536.png 1086w\" sizes=\"(max-width: 1414px) 100vw, 1414px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e53e09\" data-elementor-lightbox-title=\"6\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjA2NSwidXJsIjoiaHR0cHM6XC9cL3RlY2hkZWNvLXRhcmJlcy5mclwvMjAyNFwvRVNDQUlDSF9Db3JhbGllXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wMVwvNi5wbmciLCJzbGlkZXNob3ciOiIyZTUzZTA5In0%3D\" href='https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/6.png'><img loading=\"lazy\" decoding=\"async\" width=\"1414\" height=\"2000\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/6.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/6.png 1414w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/6-212x300.png 212w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/6-724x1024.png 724w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/6-768x1086.png 768w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/01\/6-1086x1536.png 1086w\" sizes=\"(max-width: 1414px) 100vw, 1414px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ac2d285 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"ac2d285\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-40e5d1d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"40e5d1d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a2e11fc elementor-hidden-tablet elementor-widget elementor-widget-spacer\" data-id=\"a2e11fc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9620e32 elementor-widget elementor-widget-heading\" data-id=\"9620e32\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Campagne de communication<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1c3f2e elementor-widget elementor-widget-text-editor\" data-id=\"d1c3f2e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>D&rsquo;autre part, j&rsquo;ai pu d\u00e9velopper mes comp\u00e9tences en communication dans le cadre de ma formation, avec la r\u00e9alisation d&rsquo;une campagne de sensibilisation en sant\u00e9 mentale. En effet, le but \u00e9tat de concevoir enti\u00e8rement la campagne en passant, du ton du message, aux supports de communication, jusqu&rsquo;\u00e0 l&rsquo;\u00e9laboration compl\u00e8te du plan de communication.\u00a0<\/p><p>Le but \u00e9tant de capter l&rsquo;attention des gens et \u00e9veillant chez eux une certaine curiosit\u00e9 pour le sujet, afin de les amen\u00e9s \u00e0 devenir ambassadeur en sant\u00e9 mentale.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b6ae5ca e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"b6ae5ca\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c054310 elementor-hidden-mobile elementor-widget elementor-widget-spacer\" data-id=\"c054310\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ad97ae elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"1ad97ae\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 sur 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/02\/1-1.png\" alt=\"1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 sur 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/02\/2.png\" alt=\"2\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 sur 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/02\/3-1.png\" alt=\"3\" \/><\/figure><\/div><div 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data-elementor-lightbox-slideshow=\"0db45b1\" data-elementor-lightbox-title=\"3\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjM5MiwidXJsIjoiaHR0cHM6XC9cL3RlY2hkZWNvLXRhcmJlcy5mclwvMjAyNFwvRVNDQUlDSF9Db3JhbGllXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI1XC8wMlwvMy0yLnBuZyIsInNsaWRlc2hvdyI6IjBkYjQ1YjEifQ%3D%3D\" href='https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/02\/3-2.png'><img loading=\"lazy\" decoding=\"async\" width=\"1587\" height=\"2245\" src=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/02\/3-2.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/02\/3-2.png 1587w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/02\/3-2-212x300.png 212w, https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/wp-content\/uploads\/2025\/02\/3-2-724x1024.png 724w\" sizes=\"(max-width: 1587px) 100vw, 1587px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d680b0a e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"d680b0a\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c3073b elementor-widget elementor-widget-spacer\" data-id=\"4c3073b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94de616 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"94de616\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/mes-experiences\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Autres comp\u00e9tences<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>1. R\u00e9daction de dossiers et communiqu\u00e9s de presse Dans le cadre d&rsquo;un exercice pour mes \u00e9tudes, j&rsquo;ai \u00e9t\u00e9 amen\u00e9e \u00e0 renforcer mes comp\u00e9tences en communication m\u00e9dia, en r\u00e9digeant un dossier de presse pour le programme de la sc\u00e8ne nationale du Parvis, ainsi qu&rsquo;un communiqu\u00e9 de presse pour le spectacle \u00ab\u00a0Jazz Magic\u00a0\u00bb. Ce travail m&rsquo;a permis de structurer des informations complexes et d&rsquo;adapter le message aux journalistes, tout en mettant en valeur l&rsquo;originalit\u00e9 des \u00e9v\u00e9nements pour capter l&rsquo;attention des m\u00e9dias sp\u00e9cialis\u00e9s. 2. Campagne de communication D&rsquo;autre part, j&rsquo;ai pu d\u00e9velopper mes comp\u00e9tences en communication dans le cadre de ma formation, avec la r\u00e9alisation d&rsquo;une campagne de sensibilisation en sant\u00e9 mentale. En effet, le but \u00e9tat de concevoir enti\u00e8rement la campagne en passant, du ton du message, aux supports de communication, jusqu&rsquo;\u00e0 l&rsquo;\u00e9laboration compl\u00e8te du plan de communication.\u00a0 Le but \u00e9tant de capter l&rsquo;attention des gens et \u00e9veillant chez eux une certaine curiosit\u00e9 pour le sujet, afin de les amen\u00e9s \u00e0 devenir ambassadeur en sant\u00e9 mentale.\u00a0 Autres comp\u00e9tences<\/p>\n","protected":false},"author":1,"featured_media":2694,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[8],"tags":[],"class_list":["post-2377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Communication - Dossier de presse et Campagne de communication - Portfolio Escaich Coralie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/techdeco-tarbes.fr\/2024\/ESCAICH_Coralie\/communication-dossier-de-presse-et-campagne-de-communication\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Communication - Dossier de presse et Campagne de communication - Portfolio Escaich Coralie\" \/>\n<meta property=\"og:description\" content=\"1. R\u00e9daction de dossiers et communiqu\u00e9s de presse Dans le cadre d&rsquo;un exercice pour mes \u00e9tudes, j&rsquo;ai \u00e9t\u00e9 amen\u00e9e \u00e0 renforcer mes comp\u00e9tences en communication m\u00e9dia, en r\u00e9digeant un dossier de presse pour le programme de la sc\u00e8ne nationale du Parvis, ainsi qu&rsquo;un communiqu\u00e9 de presse pour le spectacle \u00ab\u00a0Jazz Magic\u00a0\u00bb. Ce travail m&rsquo;a permis de structurer des informations complexes et d&rsquo;adapter le message aux journalistes, tout en mettant en valeur l&rsquo;originalit\u00e9 des \u00e9v\u00e9nements pour capter l&rsquo;attention des m\u00e9dias sp\u00e9cialis\u00e9s. 2. Campagne de communication D&rsquo;autre part, j&rsquo;ai pu d\u00e9velopper mes comp\u00e9tences en communication dans le cadre de ma formation, avec la r\u00e9alisation d&rsquo;une campagne de sensibilisation en sant\u00e9 mentale. 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