{"id":543,"date":"2026-06-02T19:15:36","date_gmt":"2026-06-02T17:15:36","guid":{"rendered":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/?p=543"},"modified":"2026-06-09T19:20:06","modified_gmt":"2026-06-09T17:20:06","slug":"stage-de-premiere-annee-odyssud-blagnac","status":"publish","type":"post","link":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/2026\/06\/02\/stage-de-premiere-annee-odyssud-blagnac\/","title":{"rendered":"Stage de premi\u00e8re ann\u00e9e &#8211; Odyssud Blagnac"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"543\" class=\"elementor elementor-543\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c662701 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"c662701\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5341f9b elementor-widget elementor-widget-heading\" data-id=\"5341f9b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Stage de premi\u00e8re ann\u00e9e \u2013 Service Communication de la Ville de Blagnac<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c667233 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"c667233\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cc8ee08 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"cc8ee08\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f90df0 elementor-widget elementor-widget-image\" data-id=\"6f90df0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-content\/uploads\/2026\/06\/aUtWDN55.png\" class=\"attachment-large size-large wp-image-688\" alt=\"\" srcset=\"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-content\/uploads\/2026\/06\/aUtWDN55.png 512w, https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-content\/uploads\/2026\/06\/aUtWDN55-300x300.png 300w, https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-content\/uploads\/2026\/06\/aUtWDN55-150x150.png 150w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b944021 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"b944021\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18965c5 elementor-widget elementor-widget-text-editor\" data-id=\"18965c5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Dans le cadre de ma premi\u00e8re ann\u00e9e de BUT Techniques de Commercialisation, j\u2019ai effectu\u00e9 un stage au sein du service communication de la mairie de Blagnac. Cette exp\u00e9rience m\u2019a permis de d\u00e9couvrir le fonctionnement d\u2019une collectivit\u00e9 territoriale ainsi que les enjeux li\u00e9s \u00e0 la communication institutionnelle.<\/p><p>Au cours de ce stage, j\u2019ai particip\u00e9 \u00e0 plusieurs projets de communication qui m\u2019ont permis de mettre en pratique les notions \u00e9tudi\u00e9es en formation. J\u2019ai notamment contribu\u00e9 \u00e0 la refonte de la plaquette programme d\u2019un cin\u00e9ma en r\u00e9alisant un benchmark, une r\u00e9flexion sur la pr\u00e9sentation des informations et plusieurs propositions de mise en page \u00e0 l\u2019aide de Canva.<\/p><p>J\u2019ai \u00e9galement travaill\u00e9 sur la refonte du compte Instagram <strong>@blagnacculture<\/strong>, avec pour objectif de renforcer son identit\u00e9 visuelle. Pour cela, j\u2019ai con\u00e7u diff\u00e9rents mod\u00e8les de publications (templates) sur Canva afin d\u2019assurer une communication plus coh\u00e9rente et reconnaissable. Enfin, j\u2019ai r\u00e9alis\u00e9 plusieurs visuels destin\u00e9s aux r\u00e9seaux sociaux, me permettant de d\u00e9velopper mes comp\u00e9tences en cr\u00e9ation graphique, communication digitale et gestion de contenu.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-12bebe5 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"12bebe5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9bfa5a3 elementor-widget elementor-widget-heading\" data-id=\"9bfa5a3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Comp\u00e9tences acquises<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4384646 wpr-advanced-accordion-icon-side-box elementor-widget elementor-widget-wpr-advanced-accordion\" data-id=\"4384646\" data-element_type=\"widget\" data-settings=\"{&quot;active_item&quot;:1}\" data-widget_type=\"wpr-advanced-accordion.default\">\n\t\t\t\t\t\n            <div class=\"wpr-advanced-accordion\" data-accordion-type=\"accordion\" data-active-index=\"1\" data-accordion-trigger=\"click\" data-interaction-speed=\"0.4\">\n\n\t\t\t\n                \n\t\t\t\t\t<div class=\"wpr-accordion-item-wrap\">\n\t\t\t\t\t\t<button class=\"wpr-acc-button\">\n\t\t\t\t\t\t\t<span class=\"wpr-acc-item-title\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-acc-icon-box\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"wpr-title-icon\">\n\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-comments\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 192c0-88.4-93.1-160-208-160S0 103.6 0 192c0 34.3 14.1 65.9 38 92-13.4 30.2-35.5 54.2-35.8 54.5-2.2 2.3-2.8 5.7-1.5 8.7S4.8 352 8 352c36.6 0 66.9-12.3 88.7-25 32.2 15.7 70.3 25 111.3 25 114.9 0 208-71.6 208-160zm122 220c23.9-26 38-57.7 38-92 0-66.9-53.5-124.2-129.3-148.1.9 6.6 1.3 13.3 1.3 20.1 0 105.9-107.7 192-240 192-10.8 0-21.3-.8-31.7-1.9C207.8 439.6 281.8 480 368 480c41 0 79.1-9.2 111.3-25 21.8 12.7 52.1 25 88.7 25 3.2 0 6.1-1.9 7.3-4.8 1.3-2.9.7-6.3-1.5-8.7-.3-.3-22.4-24.2-35.8-54.5z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"wpr-acc-title-text\">Communication digitale<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"wpr-toggle-icon wpr-ti-close\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t<span class=\"wpr-toggle-icon wpr-ti-open\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/button>\n\n\t\t\t\t\t\t<div class=\"wpr-acc-panel\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-acc-panel-content\"><ul><li data-section-id=\"q5uwa3\" data-start=\"141\" data-end=\"183\">Gestion et animation des r\u00e9seaux sociaux<\/li><li data-section-id=\"1dkjxnw\" data-start=\"184\" data-end=\"215\">Cr\u00e9ation de contenus digitaux<\/li><li data-section-id=\"1m2nyrt\" data-start=\"216\" data-end=\"263\">\u00c9laboration d'une identit\u00e9 visuelle coh\u00e9rente<\/li><li data-section-id=\"1069rbq\" data-start=\"264\" data-end=\"313\">Adaptation des contenus aux diff\u00e9rents supports<\/li><li data-section-id=\"f4wr82\" data-start=\"314\" data-end=\"346\">Communication institutionnelle<\/li><li data-section-id=\"5cr7iv\" data-start=\"347\" data-end=\"402\">Valorisation d'\u00e9v\u00e9nements et d'actualit\u00e9s culturelles<\/li><\/ul><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                    <\/div>\n\n                \n\t\t\t\t\t<div class=\"wpr-accordion-item-wrap\">\n\t\t\t\t\t\t<button class=\"wpr-acc-button\">\n\t\t\t\t\t\t\t<span class=\"wpr-acc-item-title\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-acc-icon-box\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"wpr-title-icon\">\n\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-comment-dots\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 32C114.6 32 0 125.1 0 240c0 49.6 21.4 95 57 130.7C44.5 421.1 2.7 466 2.2 466.5c-2.2 2.3-2.8 5.7-1.5 8.7S4.8 480 8 480c66.3 0 116-31.8 140.6-51.4 32.7 12.3 69 19.4 107.4 19.4 141.4 0 256-93.1 256-208S397.4 32 256 32zM128 272c-17.7 0-32-14.3-32-32s14.3-32 32-32 32 14.3 32 32-14.3 32-32 32zm128 0c-17.7 0-32-14.3-32-32s14.3-32 32-32 32 14.3 32 32-14.3 32-32 32zm128 0c-17.7 0-32-14.3-32-32s14.3-32 32-32 32 14.3 32 32-14.3 32-32 32z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"wpr-acc-title-text\">Cr\u00e9ation de contenus<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"wpr-toggle-icon wpr-ti-close\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t<span class=\"wpr-toggle-icon wpr-ti-open\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/button>\n\n\t\t\t\t\t\t<div class=\"wpr-acc-panel\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-acc-panel-content\"><ul><li data-section-id=\"znovgg\" data-start=\"453\" data-end=\"484\">Cr\u00e9ation de visuels sur Canva<\/li><li data-section-id=\"jw376j\" data-start=\"485\" data-end=\"535\">Conception de templates pour les r\u00e9seaux sociaux<\/li><li data-section-id=\"x1jf79\" data-start=\"536\" data-end=\"574\">Refonte de supports de communication<\/li><li data-section-id=\"llui67\" data-start=\"575\" data-end=\"602\">Mise en page de documents<\/li><li data-section-id=\"1sgdyhq\" data-start=\"603\" data-end=\"635\">Respect d'une charte graphique<\/li><\/ul><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                    <\/div>\n\n                \n\t\t\t\t\t<div class=\"wpr-accordion-item-wrap\">\n\t\t\t\t\t\t<button class=\"wpr-acc-button\">\n\t\t\t\t\t\t\t<span class=\"wpr-acc-item-title\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-acc-icon-box\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"wpr-title-icon\">\n\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-think-peaks\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M465.4 409.4l87.1-150.2-32-.3-55.1 95L259.2 0 23 407.4l32 .3L259.2 55.6zm-355.3-44.1h32.1l117.4-202.5L463 511.9l32.5.1-235.8-404.6z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"wpr-acc-title-text\">Analyse<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"wpr-toggle-icon wpr-ti-close\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t<span class=\"wpr-toggle-icon wpr-ti-open\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/button>\n\n\t\t\t\t\t\t<div class=\"wpr-acc-panel\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"wpr-acc-panel-content\"><ul><li data-section-id=\"1rpl3uk\" data-start=\"739\" data-end=\"766\">R\u00e9alisation de benchmarks<\/li><li data-section-id=\"oe9i5n\" data-start=\"767\" data-end=\"813\">Analyse des besoins et r\u00e9flexion strat\u00e9gique<\/li><li data-section-id=\"o24x9b\" data-start=\"814\" data-end=\"858\">Formulation de propositions d'am\u00e9lioration<\/li><li data-section-id=\"dlln1v\" data-start=\"859\" data-end=\"895\">Gestion de projet de communication<\/li><\/ul><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n                    <\/div>\n\n                            <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Stage de premi\u00e8re ann\u00e9e \u2013 Service Communication de la Ville de Blagnac Dans le cadre de ma premi\u00e8re ann\u00e9e de BUT Techniques de Commercialisation, j\u2019ai effectu\u00e9 un stage au sein du service communication de la mairie de Blagnac. Cette exp\u00e9rience m\u2019a permis de d\u00e9couvrir le fonctionnement d\u2019une collectivit\u00e9 territoriale ainsi que les enjeux li\u00e9s \u00e0 la communication institutionnelle. Au cours de ce stage, j\u2019ai particip\u00e9 \u00e0 plusieurs projets de communication qui m\u2019ont permis de mettre en pratique les notions \u00e9tudi\u00e9es en formation. J\u2019ai notamment contribu\u00e9 \u00e0 la refonte de la plaquette programme d\u2019un cin\u00e9ma en r\u00e9alisant un benchmark, une r\u00e9flexion sur la pr\u00e9sentation des informations et plusieurs propositions de mise en page \u00e0 l\u2019aide de Canva. J\u2019ai \u00e9galement travaill\u00e9 sur la refonte du compte Instagram @blagnacculture, avec pour objectif de renforcer son identit\u00e9 visuelle. Pour cela, j\u2019ai con\u00e7u diff\u00e9rents mod\u00e8les de publications (templates) sur Canva afin d\u2019assurer une communication plus coh\u00e9rente et reconnaissable. Enfin, j\u2019ai r\u00e9alis\u00e9 plusieurs visuels destin\u00e9s aux r\u00e9seaux sociaux, me permettant de d\u00e9velopper mes comp\u00e9tences en cr\u00e9ation graphique, communication digitale et gestion de contenu. Comp\u00e9tences acquises Communication digitale Gestion et animation des r\u00e9seaux sociaux Cr\u00e9ation de contenus digitaux \u00c9laboration d&rsquo;une identit\u00e9 visuelle coh\u00e9rente Adaptation des contenus aux diff\u00e9rents supports Communication institutionnelle Valorisation d&rsquo;\u00e9v\u00e9nements et d&rsquo;actualit\u00e9s culturelles Cr\u00e9ation de contenus Cr\u00e9ation de visuels sur Canva Conception de templates pour les r\u00e9seaux sociaux Refonte de supports de communication Mise en page de documents Respect d&rsquo;une charte graphique Analyse R\u00e9alisation de benchmarks Analyse des besoins et r\u00e9flexion strat\u00e9gique Formulation de propositions d&rsquo;am\u00e9lioration Gestion de projet de communication<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,6],"tags":[],"class_list":["post-543","post","type-post","status-publish","format-standard","hentry","category-communication","category-marketing"],"_links":{"self":[{"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/posts\/543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/comments?post=543"}],"version-history":[{"count":4,"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/posts\/543\/revisions"}],"predecessor-version":[{"id":692,"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/posts\/543\/revisions\/692"}],"wp:attachment":[{"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/media?parent=543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/categories?post=543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techdeco-tarbes.fr\/2025\/LAVINA\/wp-json\/wp\/v2\/tags?post=543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}